LATEST POSTS
Optimizing User Experience for E-Commerce

Optimizing User Experience for E-Commerce

Thinking design is just a matter of your e-commerce site ‘looking pretty’ is a grave mistake that leads to unhappy customers and reduced sales. Design is far more than choosing the right background color and some stock images.

POST BY Victor Grytsai /UI & UX
Why every startup needs UX design and engineering

Why every startup needs UX design and engineering

According to Fortune, 90% of all startups fail, and the biggest reason why they fail is a poor understanding of what the customer needs. In other words, they do a poor job of investigating users’ problems and behavior.

POST BY Victor Grytsai /UI & UX